ايديال ستاندرد انترناشيونال 1من اصل4
ايديال ستاندرد انترناشيونال 1من اصل4
تكشف عن تصميماتها المبتكرة في معرض ICS 2013 كراعي مؤسس
IDEAL TANDAR
UNVEILS INNOVATIVE DESIGN COLLECTION AT ICS 2013 AS FOUNDER
SPONSOR
Mr Ahmed Hafez
Eng. Maged Ayoub
Ideal Standard International General Manager, Commercial Ideal
Middle East and Africa
Standard for Egypt and Africa
Leading provider of bathroom solutions set to introduce its ‘a Beautiful Use of
Space’ concept in new design lineups ldeal Standard, (www.idealstandard-egypt.com),
the world’s leader in bathroom design and manufacture, announced its participation in
this year’s international Ceramic and Sanitary exhibition (lCS) as a founder sponsor. ICS
2013, held in Cairo from November 14-17 2013, is the Middle East and Af rica’s
largest dedicated event for ceramic manufacturers. Commenting on the
an enouncement, Mr. Ahmed Hafez, CEO, ldeal Standard international for Middle East
and Africa stated, “We’re delighted to be participating again as a founder sponsor of
ICS 2013 and renewing our partnership with the
region’s foremost event for ceramic manufacturers. At ICS 2013, visitors will be
able to witness our exciting new lineup of innovative bathroom and kitchen solutions
with breakthrough’ green’ waiver saving features.”
Ideal Standard utilizes highest design principles, innovative European technology
and skilled craftsmanship, bringing users a broad array of unique solutions such as its
specially crafted kitchen fittings the Retta . Active, Nora and Mix collections. While its
portfolio of ceramic products Softwood. Connect, Simplicity, Ventuno, and Simply U
embodies Ideal Standard’s pioneering a Beautiful Use of Space’ concept. All products
caters to the exacting needs of end users as well as developers of hospitality and large
scale construction projects Our ‘a Beautiful Use of Space’ concept exempli- fies Ideal
Standard’s philosophy of design ing products around our users’ multi-faceted needs. We
believe a bathroom should be a living space, not just a functional space.
